The value of coffee-sales mostly in Global North as cited above is much more than 200 bn or 250 bn Dollar. You have to add the revenue with coffee-to-go and coffee-RTD, which means Ready-to-Drink, mostly in cooled alu-bottles. According to STATISTA, the only valuable source for this data, you come at the end to 455 bn Dollar (2022). In c…
The value of coffee-sales mostly in Global North as cited above is much more than 200 bn or 250 bn Dollar. You have to add the revenue with coffee-to-go and coffee-RTD, which means Ready-to-Drink, mostly in cooled alu-bottles. According to STATISTA, the only valuable source for this data, you come at the end to 455 bn Dollar (2022). In coffee producer countries they get only 19 bn $ from this big amount - this is 4,1%. The example above is different. If you calculate the portion for the producer-farmer related to one cup of coffee, it is much less. Clearly! Because coffee brewed-sales are more valuable. This is the Starbucks mystery. STATISTA (for 2023) shows that quantity of coffee for at home is 6,2bn kg and for Out-of-Home is only 1,3 bn kg. But most revenue (around 80%) is generated from this smaller 1,3 bn kg. Thats the background for coffee-statistics. My data source here (sometimes behind paywall-sorry):
The value of coffee-sales mostly in Global North as cited above is much more than 200 bn or 250 bn Dollar. You have to add the revenue with coffee-to-go and coffee-RTD, which means Ready-to-Drink, mostly in cooled alu-bottles. According to STATISTA, the only valuable source for this data, you come at the end to 455 bn Dollar (2022). In coffee producer countries they get only 19 bn $ from this big amount - this is 4,1%. The example above is different. If you calculate the portion for the producer-farmer related to one cup of coffee, it is much less. Clearly! Because coffee brewed-sales are more valuable. This is the Starbucks mystery. STATISTA (for 2023) shows that quantity of coffee for at home is 6,2bn kg and for Out-of-Home is only 1,3 bn kg. But most revenue (around 80%) is generated from this smaller 1,3 bn kg. Thats the background for coffee-statistics. My data source here (sometimes behind paywall-sorry):
https://www.statista.com/outlook/cmo/hot-drinks/coffee/worldwide
The data for RTD is little bit older from 2019 here: https://www.fortunebusinessinsights.com/industry-reports/ready-to-drink-rtd-coffee-market-100285. RTD-data is not given by STATISTA.